Rolex Day-Date 40
Rolex Day-Date 40
Rolex Day-Date 40
Rolex Day-Date 40
Rolex Day-Date 40 M228238-0054
To ensure the precision and reliability of its timepieces, Rolex submits each watch after assembly to a stringent series of tests. All new Rolex watches purchased from one of the brand’s Official Jewelers come with a five-year international guarantee. When you buy a Rolex, the Official Jeweler fills out and dates the Rolex guarantee card that certifies your watch’s authenticity.
The five-year guarantee which applies to all Rolex models is coupled with the green seal, a symbol of its status as a Superlative Chronometer. This exclusive designation attests that the watch has successfully undergone a series of specific final controls by Rolex in its own laboratories according to its own criteria, in addition to the official COSC certification of its movement.
Every Rolex is delivered in a beautiful green presentation box that is both protector and keeper of the jewel that nests inside it. As the presentation box is also a symbol of giving, it is important, if you are purchasing a gift, that the recipient’s first contact with their Rolex sets the stage for revealing what lies within.
Rolex Certificate
Reference
M228238-0054
Model case
Oyster, 40 mm, yellow gold
Bezel
Fluted
Water resistance
Waterproof to 100 metres / 330 feet
Manufacture movement
Perpetual, mechanical, self-winding
Caliber
3255, Manufacture Rolex
Power Reserve
Approximately 70 hours
Bracelet
President, semi-circular three-piece links
Dial
Diamond-paved
Certification
Superlative Chronometer (official chronometer certification + Rolex certification after casing)

Diamond-Paved Dial

This dial features 10 baguette-cut diamonds. Diamonds, sapphires, rubies, emeralds – the noblest and most precious stones are selected to grace Rolex timepieces. The brand has in-house expertise and equipment enabling it to bejewel any model in its catalogue. Experienced gemmologists first select gemstones of the highest quality. For this, they can rely on their own seasoned judgement as well as state-of-the-art analysis equipment. The stones are then entrusted to the gem-setters, who skilfully place each precious stone onto the watch by hand, one by one, assuring precision to within hundredths of a millimetre. Such stringent tolerances guarantee that each stone shines with optimal brilliance and is perfectly aligned with those around it. These time-honoured gestures, which may be repeated many hundreds of times, ensure that each gem-set watch produced by Rolex sparkles with exceptional intensity and reflects the standard of excellence required by the brand.

Diamond-Paved Dial

Fluted bezel

The Rolex fluted bezel is a mark of distinction. Originally, the fluting of the Oyster bezel had a functional purpose: it served to screw the bezel onto the case helping to ensure the waterproofness of the watch. It was therefore identical to the fluting on the case back, which was also screwed onto the case for waterproofness, using specific Rolex tools. Over time, the fluting became an aesthetic element, a genuine Rolex signature feature. Today the fluted bezel is a mark of distinction, in gold on this Day-Date 40.

Fluted bezel

18 ct yellow gold

By operating its own exclusive foundry, Rolex has the unrivalled ability to cast the highest quality 18 ct gold alloys. According to the proportion of silver, copper, platinum or palladium added, different types of 18 ct gold are obtained: yellow, pink or white. They are made with only the purest metals and meticulously inspected in an in-house laboratory with state-of-the-art equipment, before the gold is formed and shaped with the same painstaking attention to quality. Rolex's commitment to excellence begins at the source.

18 ct yellow gold

Availability of the Model

All Rolex wristwatches are crafted by hand with the highest level of care and attention to detail in order to meet the brand's high quality standards. It goes without saying that this level of care affects Rolex's ability to produce watches in high numbers, which means that high demand can affect the availability of certain Models.

The new Rolex wristwatches are only available from official retailers. These dealers are supplied regularly and can decide for themselves which customers they sell which watch to.

Wempe is proud to be part of the worldwide network of official Rolex retailers, as such we can let you know about the availability of the various Models.

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